Among numerous independent bottlers of Scotch whisky, Silvano Samaroli is regarded as an industry pioneer. He founded his own wine and spirits trading company, Samaroli Srl Wine and Spirits Merchants, in Rome in 1968. The company started as an importer and gradually became the first independent bottler of Scotch whisky outside the United Kingdom. In 1979, Samaroli launched its first batch of whiskies, including Cadenhead bottlings specially designed for the Italian market. In 1981, the brand's Flowers series was introduced, which has since transformed the collecting culture of Scotch whisky. To this day, the Flowers series ranks among the most competitive whiskies at auctions. As the business continued to expand, Samaroli began experimenting with cask strength bottling, pioneering the now-common practice among independent bottlers of bottling at high strength. Each bottle of Samaroli cask strength whisky is meticulously labeled with cask number, cask wood type, distillation date, tasting notes, and even interesting anecdotes behind it.